Shouldn't there be a treasure at the end of the rainbow? You never see where the rainbow ends, but now we have been to the end of the rainbow. very close. Otherwise, it's full steam ahead with work, web shop, magazine and press trips. Happy Friday!
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Nice weekend on Ringsö
We really had a wonderful Midsummer weekend on Ringsö in Mälaren, where our friends Lennart and Beata have a summer house. We stayed the whole weekend and there were a few more photos, which I have to show. How beautiful it can be in Sweden!
Lennart and Peter are also pictured here driving the boat. There is no ferry connection to Ringsö, so everyone who has a summer house or is a year-round resident has their own boat. Among the (few) year-round residents are also those who own things like hovercrafts or hydrocopters. Otherwise it's tricky to live on an island in winter!
At the end of the rainbow
Suddenly there was a heavy rain storm and with it a fantastic rainbow. We saw the rainbow in the middle of our friends' garden. I have never seen a rainbow so close before. The end of the rainbow was just a few metres in front of our feet!
The following picture was taken from a wide-angle perspective. A rainbow of its own in the garden! But we haven't found the treasure ... yet.
Press trips back on track
Now that the pandemic has entered a calmer phase and many people have been vaccinated, press trips are starting to pick up. For all destinations, it is now important to get tourists again! We are going on a mini press trip already this weekend, and have another exciting press trip coming up. We will tell you more soon!
Best this week
The best thing this week was the wonderful midsummer weekend on Ringsö. It is also exciting right now with everything that is happening around web shops and magazine publishing. Of course, we'll tell you more about that soon too! What can you highlight as positive from your week?
The week ahead
In addition to this little mini-press trip, we will soon be travelling to Blidö in the Stockholm archipelago, where Peter's older brother and his wife live. Otherwise, we will stay at home in Stockholm for a few weeks. Here on the blog it will (besides the press trip and Blidö) be about Öland and squid.
Did you miss the last Happy Friday? Read the We wish you a very happy midsummer!
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Ama de casa says:
What fantastic pictures from a beautiful summer Sweden! The rainbow was absolutely magical, too bad you didn't find the treasure 🙂 .
The best part for me was that we got to go on a little mini trip again and that we met good friends here at home as well. The whole week has actually been good.
Have a nice and happy Friday!
02 July 2021 - 9:11
Helena says:
We may have to go back and look a little more carefully for the treasure 😉 Great mini trip!!!!
05 July 2021 - 21:55
Nils-Åke+Hansson says:
"the end of the rainbow" if you are there, the money will fall on you in droves. So you're lucky you were there.
02 July 2021 - 19:28
Helena says:
Right? We didn't find any money, but we might have to look more carefully 😉.
05 July 2021 - 21:55
BP says:
What a rainbow! I have never seen a rainbow so close up. Absolutely fantastic! Nice to have a press trip after more than a year...
02 July 2021 - 20:47
Helena says:
Isn't it cool with a rainbow so close? And yes, fun with press trips now after a long silence 🙂 .
05 July 2021 - 21:56
Lena+i+Wales+och+Spanien says:
Nice rainbow.
You have to dig a little deeper to find the treasure, it's there.
Good luck with your press trip and enjoy the weekend!
03 July 2021 - 9:55
Helena says:
Yes we have to look better!!! 😉 Wishing you the same!
05 July 2021 - 21:56